{"id":51654,"date":"2021-07-26T15:37:35","date_gmt":"2021-07-26T15:37:35","guid":{"rendered":"http:\/\/sticky-highjinx.flywheelsites.com\/?p=51654"},"modified":"2025-03-03T08:58:12","modified_gmt":"2025-03-03T13:58:12","slug":"the-dirty-little-secrets-of-business-intelligence-shaping-corporate-strategies","status":"publish","type":"post","link":"https:\/\/envistacorp.com\/en-au\/2021\/07\/26\/the-dirty-little-secrets-of-business-intelligence-shaping-corporate-strategies\/","title":{"rendered":"The Dirty Little Secrets of Business Intelligence: Shaping Corporate Strategies"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> 2<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span>\n<p>Companies striving to accelerate their <a href=\"https:\/\/envistacorp.com\/consulting\/business-intelligence\/\">business intelligence<\/a> journeys must achieve several important early milestones. Once they are successfully integrating and interpreting different external data sources, most companies strive to gain quick victories by shaping tactical decision-making with actionable insights. Typical early victories might include getting new insight into areas like customer behaviour and brand sentiment, buying cycles within certain demographics, market segment forecasts and localized demand fluctuations that can be exploited.<\/p>\n\n\n\n<p>The next phase logical phase in organisational business intelligence (BI) maturity moves beyond tactical decision support and onto creating insights that can inform corporate strategies. In this phase, companies employ BI to find new ways to pivot ahead of market trends, move into new markets, serve customers in new ways and accelerate past competitors. BI can even help drive a cross-functional approach to business planning seamlessly integrating all the moving parts across your enterprise, uniting disparate organisational constituencies around actionable goals and finding innovative ways to achieve them.<\/p>\n\n\n\t\t<div data-elementor-type=\"page\" data-elementor-id=\"53361\" class=\"elementor elementor-53361\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t\t<section class=\"has_eae_slider elementor-section elementor-top-section elementor-element elementor-element-b20eed2 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-eae-slider=\"80237\" data-id=\"b20eed2\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"aux-parallax-section has_eae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a4da46b\" data-eae-slider=\"80474\" data-id=\"a4da46b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"has_eae_slider elementor-section elementor-inner-section elementor-element elementor-element-af85717 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-eae-slider=\"88421\" data-id=\"af85717\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"aux-parallax-section has_eae_slider elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-94591d3\" data-eae-slider=\"12358\" data-id=\"94591d3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b3da8d1 elementor-grid-1 elementor-posts--align-left elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-posts__hover-gradient elementor-widget elementor-widget-posts\" data-id=\"b3da8d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;cards_columns&quot;:&quot;1&quot;,&quot;cards_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;cards_columns_tablet&quot;:&quot;1&quot;,&quot;cards_columns_mobile&quot;:&quot;1&quot;,&quot;cards_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.cards\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-100095 post type-post status-publish format-standard has-post-thumbnail hentry category-white-paper tag-dynamics-365 tag-microsoft\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/web.envistacorp.com\/hidden-treasures-advanced-warehousing\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"582\" src=\"https:\/\/envistacorp.com\/en-au\/wp-content\/uploads\/sites\/4\/2022\/10\/image-2025-04-09T153950.688-768x582.jpg\" class=\"attachment-medium_large size-medium_large wp-image-117516\" alt=\"A man in a white shirt stands in a warehouse, holding and reviewing a clipboard. Shelves filled with boxes line the space, and another person in a yellow vest is visible in the background.\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"aux-parallax-section has_eae_slider elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-860af14\" data-eae-slider=\"51380\" data-id=\"860af14\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-32bfd00 elementor-grid-1 elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-posts__hover-gradient elementor-widget elementor-widget-posts\" data-id=\"32bfd00\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;cards_columns&quot;:&quot;1&quot;,&quot;cards_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;cards_columns_tablet&quot;:&quot;1&quot;,&quot;cards_columns_mobile&quot;:&quot;1&quot;,&quot;cards_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.cards\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-100095 post type-post status-publish format-standard has-post-thumbnail hentry category-white-paper tag-dynamics-365 tag-microsoft\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/web.envistacorp.com\/hidden-treasures-advanced-warehousing\" tabindex=\"-1\" target=\"_blank\"><div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/envistacorp.com\/en-au\/wp-content\/uploads\/sites\/4\/2022\/10\/image-2025-04-09T153950.688-300x300.jpg\" class=\"attachment-medium size-medium wp-image-117516\" alt=\"A man in a white shirt stands in a warehouse, holding and reviewing a clipboard. Shelves filled with boxes line the space, and another person in a yellow vest is visible in the background.\" srcset=\"https:\/\/envistacorp.com\/en-au\/wp-content\/uploads\/sites\/4\/2022\/10\/image-2025-04-09T153950.688-300x300.jpg 300w, https:\/\/envistacorp.com\/en-au\/wp-content\/uploads\/sites\/4\/2022\/10\/image-2025-04-09T153950.688-150x150.jpg 150w, https:\/\/envistacorp.com\/en-au\/wp-content\/uploads\/sites\/4\/2022\/10\/image-2025-04-09T153950.688-60x60.jpg 60w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__badge\">White Paper<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/web.envistacorp.com\/hidden-treasures-advanced-warehousing\" target=&quot;_blank&quot;>\n\t\t\t\tHidden Treasures of Advanced Warehousing\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Make the most of Microsoft Dynamics 365\u2019s Advanced Warehousing module and gain insight into the hidden treasures to unlock value.<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/web.envistacorp.com\/hidden-treasures-advanced-warehousing\" aria-label=\"Read more about Hidden Treasures of Advanced Warehousing\" tabindex=\"-1\" target=\"_blank\">\n\t\t\tDownload\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-the-growing-relationship-between-bi-and-ai\">The Growing Relationship Between BI and AI<\/h2>\n\n\n\n<p>As companies seek to gain additional value from their business intelligence programs, many are beginning to incorporate aspects of artificial intelligence (AI). By embracing the interplay between AI and BI, businesses can receive additional value and automation from their data and gain greater strategic impact.<\/p>\n\n\n\n<p>While BI focuses on technologies and tools to simplify the analysis and visualization of data, the use of AI focuses on leveraging vast data sources to \u201ctrain\u201d machine learning algorithms to detect difficult-to-discern data patterns. While BI can empower human decision-making, machine learning can model aspects of human intelligence, such as problem-solving and learning, and can create predictive and prescriptive insights that help users understand what is likely to happen in the future. Practical examples include forecasting customer demand, prioritizing product allocation, competitive activity, image recognition, and applications in natural language processing.<\/p>\n\n\n\n<p>While there are important differences in AI and BI, there is tremendous potential in combining these technologies in new and creative ways. As industry leaders seek their next level of BI maturity, they should also explore the synergies and exponential gains from leveraging both AI and BI.<\/p>\n\n\n\n<p>As a trusted <a href=\"https:\/\/envistacorp.com\/technology\/microsoft\/\">Certified Microsoft Gold Partner<\/a>, for nearly two decades, enVista has been a leading global consulting and software solutions firm with over 1,000 + customers and growing. Named to Inc. Magazine\u2019s List of America\u2019s fastest-growing, privately-held companies for eight consecutive years, enVista has a 98 percent client retention rate and a 93 percent associate retention rate. enVista has a dedicated BI and analytics practise that takes an agnostic approach toward BI and AI to align the best software solution for your business.<\/p>\n\n\n\n<p>Consulting and solutions delivery are in our DNA. <a href=\"https:\/\/envistacorp.com\/contact\/\">Let\u2019s have a conversation.\u2122<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Seek to gain value from business intelligence programs, many are embracing the interplay between AI and BI for greater strategic impact.<\/p>\n","protected":false},"author":22,"featured_media":51656,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","_searchwp_excluded":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[3475],"tags":[3946,3595,3561],"class_list":["post-51654","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-artificial-intelligence","tag-business-intelligence","tag-microsoft"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>BI Secrets Shaping Corporate Strategies | enVista<\/title>\n<meta name=\"description\" content=\"Seek to gain value from business intelligence programs, many are embracing the interplay between AI and BI for greater strategic impact.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/envistacorp.com\/en-au\/2021\/07\/26\/the-dirty-little-secrets-of-business-intelligence-shaping-corporate-strategies\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BI Secrets Shaping Corporate Strategies | enVista\" \/>\n<meta property=\"og:description\" content=\"Seek to gain value from business intelligence programs, many are embracing the interplay between AI and BI for greater strategic impact.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/envistacorp.com\/en-au\/2021\/07\/26\/the-dirty-little-secrets-of-business-intelligence-shaping-corporate-strategies\/\" \/>\n<meta property=\"og:site_name\" content=\"enVista Australia\" \/>\n<meta property=\"article:published_time\" content=\"2021-07-26T15:37:35+00:00\" \/>\n<meta property=\"article:modified_time\" 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