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‘Bloomingdale’s is a Strong Brand’: How the Department Store Has Dodged the Fate of Its Competitors

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This week, Macy’s Inc. announced it’s closing 28 stores, making it the latest in a long line of retailers and department stores suffering the effects of a volatile retail environment and downsizing. But the company’s other retail subsidiary — Bloomingdale’s — has been one of the more resilient contenders in the retail space, closing one store this week versus dozens and seeing better financial results than competitors like Neiman Marcus.

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